Tag Archives: spas

Mature black women, close friendship in a peaceful, relaxed setting like a spa.

Crafting a Competitive Spa Membership Package

Competitive Intelligence, ,

The wellness industry is seeing growth in markets ranging from tourism to the workplace. Spas – meccas for the health-conscious – should capitalize on this popular self-care trend by rethinking their membership packages. Unlike traditional loyalty programs, which reward customers based on repeat purchases, spa memberships provide a subscription-based model with the goal of forging a deeper relationship with guests. Memberships offer exclusive access to services and amenities, encouraging regular...

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How to Maintain a Hygienic Spa

Competitive Intelligence

Spas are supposed to be a place to relax and unwind. Nobody goes in expecting to expose themselves to potential infections and illnesses. It's essential that spas maintain the highest levels of hygiene and cleanliness to ensure the safety and well-being of their customers. One common spa commodity that people assume is safe, for example, that might not be all it's cracked up to be: hot tubs. They’re calming and can even have physical health benefits. But under the surface, there are things no on...

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New Year's decoration of the large foyer of holiday-themed hotel.

5 Holiday Upsells That Turn Check-In to Cheer

Emotions, Perceptions, Feelings, ,

The holidays are more than just a busy travel period – they are the perfect opportunity to offer special extras that help guests make magical memories. With travelers eager to embrace the season, thoughtful upselling can turn ordinary days into festive stays. But upselling during the holidays isn’t just about increasing revenue. The focus must always remain on guest satisfaction and building brand loyalty in the long run. Guests traveling for the holidays seek unique moments, personalized touche...

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3 Ways to Use AI and Tech to Provide Better Spa Service

Competitive Intelligence

These tech tools can help you offer your guests more personalized service and a more relaxing spa experience. One of the top hotel spa trends of the coming year: incorporating artificial intelligence (AI) and other technology for a smoother spa experience. "Tomorrow is a time of artificial intelligence (AI)," health and wellness consultant Louis de Vilmorin states in a Hotel Online piece about this trend. "The hospitality industry needs to adapt its customer journey to integrate programming with...

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How to Respond to Bad Medspa Reviews

Communication and Messaging

A bad medspa review can cost you, but a hasty response can land you in hot water. Online reviews are the lifeblood of any service, and that goes double if you operate a medspa. But what should you do if you get a bad review that threatens to harm your reputation? In most industries, the conventional wisdom is to write a gracious response. Not responding can make it look like you don't care about the customer, or your reputation. And a defensive response can turn off potential customers. But meds...

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4 Ways to Upgrade Your Hotel Spa Service

Competitive Intelligence

Your hotel spa is one place where your service can really shine. Here's how to make it better. Guests go to a hotel spa to relax, unwind, get pampered or spiff up for a special occasion. Upgrading your hotel spa in atmosphere, equipment and services can allow you to offer truly stellar spa services to your guests. The global spa market is growing rapidly and is expected to reach $117.9 billion by the year 2028, according to a spa market report from Grand View Research. This growth is due to hect...

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Hotel Spa Trend: Expanding into Mental Wellbeing

Emotions, Perceptions, Feelings

What to know about this hotel spa trend and how it can help you provide better guest service. Your guests may think of the hotel spa as simply a place to pop in for those traditional relaxing and rejuvenating spa services: a massage, facial, body wrap or pedicure. But many hotel spas are expanding their services to embrace a new trend: mental wellbeing. This trend toward well being in all spas is helping to drive massive growth in the spa services market, according to spa market research from Fu...

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