To compete effectively with both online and brick-and-mortar competitors, your dealership’s customer experience must stand out from what others provide. The longstanding tradition of car buyers spending the weekend shopping at car dealerships until they drive home with a new vehicle is no longer the only game in town for car buyers. Today your auto dealership must compete against not only used car websites but also companies such as Carvana, which makes the auto buying experience as easy and dea...
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