For The guest experience manager

Best Practices and up to the minute news on Customer Experience Management and Service Excellence

Complimentary Service That is Uncomplimentary to Service

It is better to give than to receive… right? What happens when hoteliers give a complimentary stay or experience, a “comp”, to support a special program or fundraiser and the recipient, the lucky “comp” winner, shows up to experience their reward? When that guest begins to make their arrangements, are they treated the same as other guests, better or worse than other guests? And, what value does this guest have for the hotel and the employees if that guest appears to be there ‘for free’ and not d...

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