The guest experience manager

Best Practices and up to the minute news on Customer Experience Management and Service Excellence

Best Practices and up to the minute news on Customer Experience Management and Service Excellence

Creating Loyal Customers: A Case Study on Gaining Loyalty in Auto Dealership Services

By creating a positive guest experience, my dealership makes appointment scheduling and waiting while my car is serviced easy, comfortable and convenient. I’ve always avoided buying from car dealerships due to pushy salespeople and high-pressure finance agents, preferring instead to find newer, used cars online. But in 2020, my older car needed too many expensive repairs. So, I took advantage of one of the many dealership pandemic specials offered to drum up business during tough economic times....

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