The guest experience manager
Best Practices and up to the minute news on Customer Experience Management and Service Excellence
Best Practices and up to the minute news on Customer Experience Management and Service Excellence
I know you might be tired of hearing “pumpkin spice this” and “pumpkin spice that.” Make fun of the pumpkin-spice-girl allegations all you want, but the numbers don’t lie. A 2023 Harris Quest and Stagwell Marketing survey found that 63% of Americans feel the hype is just right. More than a quarter of respondents said it should be a year-round staple. Coherent Markets reports that the pumpkin spice market was worth $1.1 billion in 2023 and is projected to grow to $2.4 billion by 2031. A portion o...