Tag Archives: hotels

Peak Season Earns

Peak Season Earns You 71% More than Off-Season – Let’s Keep That Revenue Up

Insights

As a hotel, your business slows during low travel periods. Here’s how to keep your profit from depleting. While the peak tourist seasons bring a surge of guests and profit, the off-season can leave hotel owners with empty rooms and shrinking revenue. Research from the Journal of Revenue and Pricing Management shows there’s a massive jump between peak and off-season. In fact, peak period revenue is 71 percent higher than the low season. Even metropolitan areas that aren’t consistent with that ave...

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Create That Christmas Feel for the 65% of Travelers in Hotels for the Holiday

Emotions, Perceptions, Feelings

From the lobby to private rooms, there are plenty of ways to make it the most wonderful time of the year. Gift shopping. Budgeting. Parties. Travel plans. Cooking. Tricky family and social obligations. The holidays are a time of celebration and giving, but there are moments that feel overwhelming and stressful – especially when lots of travel is involved. According to a survey sponsored by Motel 6, 85 percent say the hassle is worth it to spend time with family and friends. You can add even more...

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Is Your Hotel Meeting These 5 Gen Z expectations?

Competitive Intelligence

Today’s younger travelers will define what hotels offer guests in the future. The hospitality industry is constantly evolving. Now hotels are entering a new chapter where guests expect richer relationships with hotel brands. They’re also willing to share personal data and insights, according to “Shaping the Future of Hospitality Together,” a report from technology platform Amadeus Hospitality and InterContinental Hotels Group (IHG). For the report, Amadeus surveyed more than 7,500 consumers from...

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Hotel Bookings Are Slowing, Avoid an Unpleasant Surprise With These 7 Key Metrics

Insights

Occupancy rates are worse than 2019. Don’t watch your numbers dwindle without warning. These metrics will help you stay on top. Success in hospitality depends on your ability to monitor and adapt to always-changing circumstances. CBRE Group, a real estate and investment firm, released its quarterly report. In it, they note that Q2 of 2023 shows that industry growth is slowing. There has been a 1.5 percent year-over-year drop in hotel occupancy. The average daily rate (ADR) increased by 2.6 perce...

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5 Ways to Reduce Your Hotel’s Operating Expenses

5 Ways to Reduce Your Hotel’s Operating Expenses

Competitive Intelligence

Competition in the market is stiff. Keep your costs down so you can keep up. People aren’t slowing down their travel habits. Forbes conducted a survey about U.S. travelers’ habits. Eighty-seven percent plan on traveling at least as much as they did last year. Of those, almost half said they plan on traveling even more than they did the year before. That’s great for the hospitality industry, but it also means more businesses will be looking for a piece of that pie. To ensure you consistently beat...

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I ♥️ Islamorada: “Key” Takeaways from My Favorite Vacation Spot

Emotions, Perceptions, Feelings

This simple slice of island life keeps me coming back again and again. Find out why, so your guests do the same. It’s been years since my husband and I started vacationing in Islamorada, a beautiful village in the upper Florida Keys that tourists flock to on a year-round basis. The area is quiet, especially when you compare it to its lively neighbors down south in Key West. And with hole-in-the-wall eateries, waterfront dive bars, and tiny strips of beach, it’s nothing short of a Jimmy Buffet so...

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3 Steps for Creating a More Memorable Guest Experience

Guest Experience News

Hotel guests appreciate being heard, engaged, and understood. A memorable guest experience at a hotel depends on a balance of exceptional service, comfort, and personalization. A warm and sincere welcome sets the tone, making guests feel valued and appreciated as soon as they arrive. But there’s more to it than that. Deloitte, a consulting and auditing firm, , asking them to self-report their satisfaction levels with various hotel experiences. According to them, guests were most satisfied for th...

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How Hotels Can Win Back Annoyed Airbnb Guests

Competitive Intelligence

Learn what's irking vacation rental guests so you can earn back their business. I'm what you might call a very loyal Airbnb guest, though I love hotels and used to be a hotel manager. But I've stayed in dozens of Airbnbs in a handful of countries over the past 10-plus years. I've stayed in rentals that were great and, well, not so great. But I've always loved the advantages of the platform: the idea of feeling like a resident in an area, having a house to myself and getting to see and stay in co...

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How Hotels Should Respond to the AirBNB Revenue Collapse

Competitive Intelligence

Since the bubble is starting to burst, there are some specific ways to grab customers who might have stayed in an AirBNB in years past. In many markets, it’s become clear in past months that AirBNB now isn’t doing as well revenue-wise as one would have expected in years past. The data is by no means rock-solid in every market across the United States, given how vastly different places and circumstances can be. Some of the locales that have hosted successful short-term housing will continue to do...

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5 Ways to Embrace “Workation” Guests in Your Hotel

Competitive Intelligence

Inspire a work and play environment to maximize profits. Guests want more out of their workday, so they’re bringing the office to destination spots galore in the form of a workation. Remote work has been a career staple since the pandemic. Now the hospitality industry faces a steady trend of workers who want to escape the office but not necessarily work from home. Acknowledging this trend is key in attracting guests who seek a stellar workation. A workation combines “work” and “vacation” into on...

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