For The guest experience manager
Best Practices and up to the minute news on Customer Experience Management and Service Excellence
If one single experience sold better than all the rest, it surely would’ve been optimized by now. Individuality sets an establishment apart, and originality, even in a simple coffee shop, is often what reels in new visitors. In a small town nestled in snow-capped mountains, cafes are competing for seasonal business from skiers and summer festival goers, fighting to make it onto the vacation itinerary. Visitors often rely on Google reviews and rankings from sites like Yelp or Traveladvisor to m...